Pedro Bonillo-Farias
APFS, PFE (PIP)®, Chartered Financial Planner
Based in North Somerset, I work with clients across the UK who value clarity, calm decision-making and a long-term, intentional approach to wealth planning.
About
As a Chartered Financial Planner and Principal Adviser at PBF Wealth Management, I specialise in helping clients navigate complex areas of wealth planning, including retirement strategy, cash-flow modelling, inheritance-tax mitigation, and long-term family financial structures. My focus is to bring clarity, direction, and confidence to decisions that shape a client's life, legacy, and financial wellbeing.
My approach is analytical yet deeply human. Clients often come to me at key transition points such as planning for retirement, building generational wealth, restructuring their finances, or preparing for the future with greater intention. I take the time to understand the deeper context behind their goals so that the advice I provide is precise, relevant, and aligned with what truly matters to them.
Through thousands of client conversations over my career, I have developed a deep understanding of how people think about money, make decisions, and navigate important transitions. This real-world experience, combined with my long-standing interest in personal development and effective communication, allows me to support clients not only with the technical elements of their planning, but also with the clarity and calm thinking needed to make decisions that feel grounded and future-focused.
Before establishing PBF Wealth Management, I spent 11 years in leading UK financial institutions, working with hundreds of individuals and families to grow, protect, and organise their wealth. These early years shaped my belief that exceptional financial planning is built on technical rigour, consistent communication, and genuine long-term partnership.
What I value most is seeing clients gain clarity, confidence, and a sense of calm about their financial future. Helping someone move from uncertainty to direction, whether through retirement planning, wealth structuring, or legacy preparation, is deeply meaningful to me. I treat financial planning as a long-term relationship built on honesty, trust, and genuine care.
Outside the business, I am a husband and father of three, a passionate musician and luthier, and someone committed to personal growth and continuous learning. These interests keep me grounded, creative, and continually evolving, qualities that flow into my work with clients every day.
Testimonials
Accreditations
Prestigious industry status recognises the value I place on my development and gives clients the confidence that they are supported by one of the UK’s leading wealth professionals.
Click on the accreditations for more information
The Partner Practice is an Appointed Representative of and represents only St. James's Place Wealth Management plc (which is authorised and regulated by the Financial Conduct Authority) for the purpose of advising solely on the Group’s wealth management products and services, more details of which are set out on the Group’s website www.sjp.co.uk/products. The ‘St. James's Place Partnership’ and the titles ‘Partner’ and ‘Partner Practice’ are marketing terms used to describe St. James's Place representatives.
